PHOENIX
PRO SCOOTER
- UI/UX DESIGN
- BRAND DESIGN
- PRODUCT DESIGN
- PRODUCT DEVELOPMENT
- MANUFACTURING
Overview
This product line targets 10-year-old children with a playful, easy-to-understand design. It must be visually attractive from a distance, clearly part of the same brand, and spark curiosity. The concept should be portable, modular, and easy to ship and update — making it practical and engaging for both kids and parents.
Client
PHOENIX PRO SCOOTER COMPANY / NYC
Year
2020-2021
Main Goal
To design and present a visually striking, child-friendly pro scooter product that’s easy to assemble, portable, and clearly part of a cohesive brand — with realistic, production-ready visuals that highlight quality, usability, and modularity.
Process
Research & Concept – Define user needs, market, and design direction.
3D Modeling – Create precise digital models and early visuals.
Prototyping – Test functionality and design with renders or physical samples.
Refinement – Improve details, materials, and usability based on feedback.
Production Prep – Finalize files, specs, and visuals for manufacturing.
Outcome
The final product is a visually bold, modular, and durable pro scooter designed for kids around 10 years old. With its distinctive straight T-bar, flame graphics, and brand consistency, the Phoenix Proscooter stands out as a high-quality, portable ride — optimized for production, easy part updates, and strong visual identity on and off the shelf.
